ENVIRONMENT, EXPERIENCE, & INNOVATION,
ARCHITECTURE, GRAPHIC DESIGN,
BRAND & COMMUNICATION DESIGN

Honda Motocompacto

Role: Creative Director

With the goal of solving the last-mile mobility dilemma in urban and suburban areas, Honda engaged Fahrenheit 212 to strategize, conceptualize, and design a new type of vehicle. When we discovered that there was a viable market for not only the urban commuter but also families enjoying the city, we set out to design a scooter that was light and easy to transport, and compatible with all ages, shapes, and sizes.